📣 We’ve launched our official Instagram for global visitors!
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Thank you for supporting GEN-TEN.
We’re excited to announce the launch of our new official Instagram account for international guests「GEN-TEN Global」
This account is designed to connect with travelers visiting Japan and those seeking gluten-free experiences in Tokyo.

■ What is GEN-TEN Global?
GEN-TEN Global showcases our concept bakery, located on B2F of Shibuya Scramble Square, through stunning visuals and English posts curated for a global audience.
You’ll discover
A dreamy fusion of Shibuya × gluten-free food culture
Our colorful, health-conscious breads and sweets made from Japanese brown rice flour
Seasonal inspiration from Shibuya’s energy, architecture, and street life
Access details and the story behind our bakery
Whether you’re gluten-sensitive, a food lover, or simply looking for something unique in Tokyo, GEN-TEN offers a taste of Japan’s soul through modern, beautiful treats.
■ Follow us here:
📍 @gen_ten_global
We post in English, but everyone is welcome!
Your follows and shares help us grow—thank you for your support!
■ Looking ahead
We’ll continue sharing the GEN-TEN story across borders—through flavors, visuals, and hospitality rooted in Japan.
We can’t wait to welcome you in Shibuya.
We’re excited to announce the launch of our new official Instagram account for international guests「GEN-TEN Global」
This account is designed to connect with travelers visiting Japan and those seeking gluten-free experiences in Tokyo.

■ What is GEN-TEN Global?
GEN-TEN Global showcases our concept bakery, located on B2F of Shibuya Scramble Square, through stunning visuals and English posts curated for a global audience.
You’ll discover
A dreamy fusion of Shibuya × gluten-free food culture
Our colorful, health-conscious breads and sweets made from Japanese brown rice flour
Seasonal inspiration from Shibuya’s energy, architecture, and street life
Access details and the story behind our bakery
Whether you’re gluten-sensitive, a food lover, or simply looking for something unique in Tokyo, GEN-TEN offers a taste of Japan’s soul through modern, beautiful treats.
■ Follow us here:
📍 @gen_ten_global
We post in English, but everyone is welcome!
Your follows and shares help us grow—thank you for your support!
■ Looking ahead
We’ll continue sharing the GEN-TEN story across borders—through flavors, visuals, and hospitality rooted in Japan.
We can’t wait to welcome you in Shibuya.