Genten's specialty gluten-free bread made with brown rice flour is being distributed nationwide from Shibuya

As health consciousness grows, attention to the quality of ingredients is becoming more and more important.

Genten offers gluten-free bread made with brown rice flour, and has been featured in many media outlets. On October 24, 2024, the store opened at Tokyu Food Show Edge on the second basement floor of Shibuya Scramble Square, and on December 7, the online store was grandly opened so that people all over the country could enjoy it.

Experience the special flavors at Genten in Shibuya

The Genten store is located on the second basement floor of Shibuya Scramble Square, making it convenient for you to drop in while shopping or going out. What we value is our thorough commitment to the ingredients. Genten's bread is gluten-free, but we do not compromise on its fluffy texture or fragrant flavor. We also incorporate plenty of superfoods, and we make it with care to enrich the daily meals of health-conscious people.

Order brown rice bread delivered using special freezing technology

We started an online store because we want people who can't come to our Shibuya store to enjoy Genten bread. Our brown rice bread is delivered to you using a special freezing technique that preserves its freshness, so you can enjoy the deliciousness of freshly baked bread. But don't underestimate it just because it's frozen! Just warm it up in the microwave for 1 minute 10 to 20 seconds, then bake it in the toaster for 3 to 4 minutes to bring back the delicious crispy outside and fluffy inside. You can order it from anywhere in the country, so please give it a try! It's the perfect treat for yourself or as a gift for someone special.

Why choose Genten's gluten-free bread?

Nowadays, gluten-free is not just a dietary restriction, but a symbol of a new health-conscious lifestyle. Genten's gluten-free bread combines the rich flavor and nutritional value that only brown rice flour can provide. Rich in dietary fiber, vitamins, and minerals, it is an ideal bread to support your health even during busy days. In addition, the unique recipe that combines superfoods achieves a satisfying taste. Genten's bread aims to be a luxurious and heartwarming dish that can become the main dish on the dinner table.

Have a new dining experience with Genten bread

You can experience the deliciousness in person at our store in Shibuya! You can also enjoy it at your convenience at our online store! Genten's brown rice bread brings health and deliciousness to your daily life. All of us at Genten support your healthy diet and look forward to you experiencing Genten's bread. Please feel free to contact us!